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Agribusiness & Marketing


Structure and organization of the department 

Agribusiness and Marketing is a department in the ministry of Agriculture and Co-operatives (MACO) responsible for revitalizing agricultural marketing in Zambia. The department plays a major role in the socio-economic recovery programme of the country by providing operational policy framework in agricultural market development in order to improve the responsiveness of the stakeholders to market support and agribusiness services. The Department also provides policy direction, monitoring and supervision of statutory bodies and projects within its mandate. These include the Food and Reserve Agency (FRA), the Fertilizer Imput Support Programme (FISP) and the Nitrogen Chemicals of Zambia (NCZ). 

The Department of Agribusiness and Marketing has two main sections namely, Market Support Services and Agribusiness and Trade. Market support services covers marketing information, marketing research and marketing extension while Agribusiness covers agricultural trade agricultural finance and entrepreneurship training.

DAM`s Overall Objective

Promotion of the development of a:

Competitive, Efficient, Transparent Public and Private Sector Driven Marketing System for Agricultural Commodities (Food & Non Food) and Inputs (Seed, Fert, Chemicals, Packaging etc)

  • Agribusiness department`s main focus areas

  • Agricultural market information

  • Market infrastructure development

  • Food security assurance

  • Trade facilitation

  • Agribusiness development

  • Agribusiness finance

  • Entrepreneurship skills

Market Support Section

DYNAMISM: Market Information Dissemination

Programmes being undertaken

  1. Market information, research and dissemination (AMIS)

    This involves;

    • Data collection, collation and analysis

    • Transmission and Dissemination through CRS`s & Other media

    • Management of market information database

    • Conducting of demand market research

    • Orientation of province and district staff in data collection and analysis tools,

    • Supervising fields field staff

  2. Market Infrastructure and Post Harvest
    This involves;

    • Inventory and inspection of infrastructure

    • Conduction needs assessment of infrastructure

    • Monitoring and inspection of strategic food reserves.

    • Facilitating resources for infrastructure development

    • Management of database for all the infrastcture within your district/province

  3. Trade and Entrepreneurship
    this involves;

    • Issuance of Agricultural import/export permits,

    • Participate in Regional/international trade fora,

    • Conducting Border supervisions and Inspections,

    • Holding bi-weekly SPS meeting,

    • Holding monthly stakeholders meetings,

    • Facilitating training in entrepreneurship

    • Review of various marketing legislation

    • Management of agricultural trade database

  4. Agricultural Finance and Credit

    • Inventory of available agricultural finance,

    • Linking farmers to agricultural finance,

    • Management of database on agricultural finance.

  5. Farmers Input Support Programmes

    • Procurement of fertiliser and seed

    • Conducting audits and monitoring revenue collections,

    • Conducting impact assessment of the programme,

    • Supervision of input distribution,

    • Management and coordination



We closely collaborate with the following stake-holders:

  • Farmers,

  • Agro-dealers

  • Millers & Other Value Adding Processors

  • Commodity Traders

  • Rural Finance Institutions

  • Retail Outlets (Shoprite, Spur etc)

  • Hotels Lodges

  • Outgrower schemes

  • Rural Roads Departments

  • Community Radio stations

  • Transporters




DAM`s Strategies (How?)

  • Providing timely market information to all users via Print, Electronic and Other Media (AMIC)

  • Agro-Business & Skills Training Via Workshops, Trade Shows, Field days

  • Grade and Quality Standards development & enforcement (ZABS,PQPS)

  • Rural marketing information infrastructure facilitation (feeder roads,storage sheds,public agric market centres)

  • Marketing assurance for designated strategic foods crops (FRA)

  • Maintenance of strategic food reserves

  • Promoting export market access for demanded food and cash crops

  • Facilitating rural finance through programs like FISP & linkages to Outgrowers and Financial Institutions

DAM Structure

DAM's specific objectives (what?)

  • Provision of Timely Agricultural Marketing Information to enhance stake-holders decision making

  • Facilitating (Value addition, Input/Overall Marketing)

  • Farmer driven marketing organizations development

  • Enhance provision of market support services to participants

  • To enhance access to financing for agricultural marketing

  • To regulate agric inputs and outputs marketing through Legislation and Institutions (Import and Export Controls)


Agribusiness Photo Gallery

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